Multi-Touch for Tradeshows and Events
Exhibitor using the Skyline Convey with an iPad – Multi-Touch System
This past Exhibitor 2011, 23rd Annual World Conference and Exhibition for Trade Show and Corporate Event Marketing that took place in Las Vegas, NV was excellent and definitely lived up to its’ reputation. The Exhibitor Show is known for having the newest and coolest products and services for the Trade Show and Corporate Event Industry. There is the annual distinguished Buyer’s Choice Award that most innovative and cutting edge companies (Exhibitors) want to achieve and WIN.
However, this Exhibitor 2011 Show was a little different. Yes, the Show had the typical amount of Exciting Exhibit Designers, Awesome Event Companies, Reliable Freight Companies, No-Hassle Registration Companies but this year the Show had many multi media and interactive technology companies.
BUYERS CHOICE AWARDS
The following five products were chosen by Exhibit Managers
out of the dozens of New Product Showcase entries. All are multi-media and interactive technologies to enhance the exhibitor or attendees experience.
PhotonInteractive Display
PeopleVisionFX
Want a captive audience? The PhotonInteractive Display from PeopleVisionFX brings futuristic interactivity to a whole new level thanks to a transparent, holographic-like effect that allows video images of varying levels of translucency to be projected onto a transparent screen. Unlike ordinary holograms, however, the interactive display is able to move thanks to a touch-sensitive surface. The edges of the transparent screen can even be hidden in framing elements, creating high-definition images that seem to hover in mid-air. Images can be solid or “ghostly,” opening the door for theatrical applications. Each custom, modular display is designed to meet your specifications and is upwardly compatible, allowing you to upgrade your exhibit at any time to incorporate new messages or the latest technological innovations.
Contact: PeopleVisionFX, Roselle, NJ, 973-509-2056, www.peoplevisionfx.com
iPad Lead System
NewLeads
If your booth staff is tired of overcrowding near your communal, stationary attendee-tracking device, the cloud-based NewLeads Inc. iPad Lead System (MobilePartner for iPad) may be the answer. The system eliminates the need for communal lead-qualification systems, providing any sales rep or booth-staff member with an iPad, wireless tablet, or mobile phone with the freedom to conduct individual lead qualification anywhere in your booth. The system can also display literature, play videos, and provide booth staff with an endless supply of other support material, enabling them to engage in in-depth conversations that lead to better qualified leads.
Contact: NewLeads Inc., Ventura, CA, 805-658-3330, www.newleads.com
Kaon PresenterPro
Kaon Interactive
Kaon PresenterPro from Kaon Interactive Inc. brings 3-D interactivity to the sales toolbox and onto the trade show floor. Using an iPad, booth personnel can use the software to simplify sophisticated product stories by launching realistic 3-D product models that look and behave like actual products. Customers and prospects can even test drive solutions for themselves using the iPad’s touchscreen interface to view products from every angle and explore options and features (such as opening drawers). In addition to using an iPad to display content anywhere in a booth, booth staff also have the option of presenting content to audiences of all sizes using a standard projector or large external monitor, which can be wirelessly controlled with an iPad. The Kaon PresenterPro package includes one Apple iPad preloaded with Kaon PresenterPro software and a Kaon PresenterPro appliance that measures 6-by-13.5-by-17 inches. The appliance can be placed under a podium, in an AV closet, or under a projector, hiding it from view.
Contact: Kaon Interactive Inc., Maynard, MA, 978-823-0111, www.kaon.com
Concierge Elite
Freeman
Concierge Elite by Freeman alleviates the headaches associated with booth setup and tear down by allowing exhibitors to use their mobile device or smart phone to handle logistics from the comfort of their booth or hotel. The mobile application features the ability to check the status of freight, receive e-mail or text alerts for freight notifications, submit service requests, review booth-related orders, and more. Users control the frequency and type of notifications they receive (text or e-mail), and can request that those notifications be sent to a list of additional contacts as well.
Contact: Freeman, Dallas, 214-445-1000
EZ Engage Interactive Wall
Moss
Let the EZ Engage Interactive Wall from Moss Inc. grab attendees’ attention for you. The EZ Engage is a 39-by-93-inch fabric wall that integrates a 32-inch monitor, eight LED-lit motion sensors, and an integrated computer hard drive. The monitor, sensors, and computer are contained within a 3.15-inch wall. With a mere wave of the hand, show attendees can interact with EZ’s touch-less graphics interface to play product demos, review product specs, and peruse marketing literature. Even a minimally fluent computer user should find the EZ system setup entirely intuitive – no advanced degree from MIT required.
Contact: Moss Inc., Elk Grove Village, IL, 800-341-1557, www.mossinc.com
Multi-Touch and Multi Media presentations seem to be at the forefront of all the hype and energy. Thanks in part to Apple and the iPhone and its’ latest creation the iPad.
We need more of these multi-touch interactive companies in the Trade Show and Corporate Event Marketing Industry. Our Exhibitors and Attendees are asking us about this technology and desire these new marketing tools at their shows and events.
One company in the San Francisco Bay Area that is on the cutting edge of this technology is 22 Miles based in San Jose, CA. They are making trade show business presentations appealing to the Trade Show Manager and Marketing Manager by offering some key solutions to the ongoing trade show marketing dilemma of attracting people to your booth or event area and getting your message out.
22 Miles has the modern technology to keep you ahead of the competition with their business presentation technology and engage the attendees and potential customers with excitement and information.
Plus the intuitive touchscreen interfaces, on both the PC and iPad versions of software, which makes it easy for first timers to use and experience the benefits of the multi-touch systems.
For more information on 22 Miles
65 N 2ND ST
SAN JOSE, CA 95113
Direct: (408) 837-0589
Here is some additional information on our Convey Product Line.
Convey Information Placard: Bring your message to the forefront
Convey your message in style with Convey® Information Placards. They’re a perfect complement to trade show exhibits and can be used as stand-alone kiosks in retail applications, in office lobbies or at special events.
Sturdy, Lightweight Design
Convey assembles with ease and, even though it has a small footprint, is very sturdy. A single unit weighs just 20 lbs. (9 kg).
Branded Profile Graphics
Convey represents your brand with custom graphics that can be profiled in a variety of shapes. Panel easily attach with magnet.
http://www.skyline.com/portable-displays/display-systems/tables-and-kiosks/convey
For ideas or comments about Multi-Touch Systems or Interactive Presentations at Events or Trade shows please contact me at amontano@skybay.com
Anthony Montano
Exhibit Consultant
amontano@skybay.com
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Todd’s Blog: Ask and ye shall receive! Pop-up Digital Portability
Ask and ye shall receive! One of the more frequent requests we get as Exhibit Consultants is for a portable solution that combines graphics with audio visual capabilities. Until now your best solution was typically a standalone monitor mount that has that “add-on” look. The Mirage Monitor Mount is a great way to seamlessly add digital video impact to your Mirage Graphic display. Add the flexibility and movement of a digital monitor while maintaining the clean look Mirage is known for. The monitor mount easily hooks onto the Mirage channel bars and ships inside the transporter case. Depending on your frame you could add one, two, three or up to four monitors! And for those of you that just basically accept there is a chance your own personal monitors might be damaged in transit Skyline is now offering a sturdy Monitor Case for your monitor and audio visual equipment. Skyline innovation and creativity has once again taken another mundane exhibit solution and made it compelling and unique again!
Watch the movie and let us know what you think.
Pop-up Digital Display
Todd Anderson
Exhibit Consultant
Skyline Northern California
Filed under: Creative Marketing, Graphics: Tips and Tricks, Intelligent Design, New Products, News, Show Tips, Technology, Todd Anderson, Todd's Blog, trade show booth designs | No Comments »
Race for Results!
Race for Results!
Events and Sports Marketing are an excellent way to market and promote your products and services and a fast way to get new customers or fans of your products and services. Have you ever thought about Sponsoring and/or Exhibiting at an Event or Sporting Event? Why not? Is it because it is not your traditional way of marketing and because it may seem so informal, but these two reasons are why you should consider Event and Sports Marketing as an effective form of lead generation and customer acquisition.
On July 17th I did the 23rd Annual Tri for Fun Series at Shadow Cliffs in Pleasanton, CA. If you are interested in other Triathlons, 5K or 10K races you can check out their event calendar at http://onyourmarkevents.com/events-new.asp
Call me crazy or just the love and passion for the Event and Tradeshow industry. As I was preparing for the race and during the race and after the race I kept thinking about the enormous marketing opportunities that are present at one of these Events. Here are a few things you should consider when Sponsoring and/or Exhibiting at Sporting Events.
Know the Demographic or the Race Participants:
Do not think every 5K or Half-Marathon is the same. The City that the race is in can tell you a lot about the demographics and race participants. If the race is a National or internationally accredited course this is a great indicator that people will be traveling to the Sporting Event from out of State or Country. For an excellent International Sporting Event check out http://www.bsim.org/site3.aspx
Who does the Sporting Event benefit?:
There are so many non-profit organizations out there and many have some type of Race or benefit they are affiliated with. If giving back and social responsibility is important to you and your organization then finding a Sporting Event that fits your interests and your company’s won’t be that difficult. Here are two events that benefit education http://www.happyfishrun4education.com/ and the fight against hungry http://www.stocktonfoodbank.org/
What type of Result do you want?:
Do you want to have Race Participants sign-up to win a new product or service? Do you want them to try out your product or service? Is it more informational and educational? As a Marketing, Sales or Owner of a company you need to consider these things to come up with the right result for your company.
Next time you are developing your marketing and sales plan consider the power of Sporting Events as a viable and productive way to get your message out. Remember we are all in a race to get results and we want them fast but to be effective!
Race on!
For questions on event and sports marketing you can contact me directly at Skyline Exhibits .
Anthony Montano
Exhibit Consultant
amontano@skybay.com
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San Francisco: Trade Show displays: Envoy Phase II
Envoy: In Step with Today’s Leading-edge Design
Today’s savvy consumers are developing a greater awareness of design, thanks to well-designed products covering the spectrum from iPhones to Volkswagens. Even Target, K-Mart and Walmart are touting their own designers. With that in mind, we designed Envoy with an eye towards the clean aesthetic of modern graphics, products and architectural design – setting a completely new benchmark for modular exhibits.
With Envoy’s industry-leading style, we get a clean custom than with any other modular structural system. We are proud of this modular design aesthetic. Envoy gives trade show exhibitors the unrivaled advantage of a clean, contemporary look in a lighter-weight modular system. That means substantial savings on shipping and drayage, as well as storage and I&D. All, while providing our customers the flexibility to reconfigure their trade show exhibit designs easily and cost-effectively.
What’s New in Phase II?
• Individual system components can be ordered to build full exhibits
• Three cabinet styles with semi-secure storage capability
• Smaller, 7” shelf for small product display
• LED light box capability for 4×4 and 4×8 frames
• New graphic options for back lighting fabric or board graphics
• Monitor cut-outs on fabric graphics
• Ceiling arch graphic panels with spot lights
• Variable size Envoy Tension Banners
• Variable size Tapestry 2” Loop Banners
Trade show booth design: Envoy
Modern, smart design puts focus on customer’s products.
Envoy’s painted aluminum frame boasts curved and arched cast corners and an ultra-clean design that focuses attention on your customers’ products rather than the exhibit hardware. The structures create an open palette for client branding – a palette that complements, rather than competes with, the client’s messaging and the graphic design.
Less weight means more savings.
Those sleek aluminum frames translate to lower shipping costs and drayage fees.
Fabric panels perform brilliantly.
Skyline’s stretch knit fabric allows graphics to print beautifully, with great color pop. And our FlexLock™ fabric connection system makes the fabric panels fast and easy to install and change out when the message or market changes – without changing any of the exhibit’s hardware.
Trade show booth design: Envoy Linear
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San Francisco trade show booth: LED Lighting
Make Your Exhibit Shine!
Skyline’s LED Lights bring big production values to exhibits with even modest budgets. Offering 16.7 million colors of light output, multiple levels of control flexibility, and a universal control scheme for easy expansion these lights will add excitement to any exhibit.
Click here to view the LED Lighting instructional video
Obey10 Controller: Allows you to produce complex light shows and can be used to create precise colors. Controls up to 8 lights independently.
ColorDASH Par: Spotlights your message in brilliant color. Delivers color with a punch from a distance.
ColorDASH Batten: Illuminates a large area with a vibrant color wash and brings your exhibit to life.
If you would like to see how Skybay Exhibits can create an exhibit that exceeds your expectations and saves your business valuable marketing dollars, contact us today and we will immediately respond to your specific requests. Skybay has the exhibitor solution you require.
Filed under: Banner Stands, Exhibit Rentals, Graphics: Tips and Tricks, New Products, News, Show Tips, Success Stories | 2 Comments »
San Jose, Sacramento Trade Show Solution: LED Lights
Skyline’s LED Lights bring big production values to exhibits with even modest budgets. Offering 16.7 million colors of light output, multiple levels of control flexibility, and a universal control scheme for easy expansion these lights will add excitement to any exhibit. Universal connectors allow for easy installation.
These lights can operate under 3 distinct levels of control:
Stand Alone: Each light is independent and set to a fixed color or effect which is built into the light (no external controller needed). Effects are not coordinated
between lights.
Master / Slave: Each light in the string does what the first light does. Utilizes the fixed colors and effects built into the lights (no external controller needed). Effects are coordinated between lights.
DMX controlled: Each light is controlled by the DMX console. This is the most complicated lighting scheme and requires some expertise to ensure a good experience.
Command the Needed Attention for your Space.
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New Products: Myriad Backwall Banner Options
Designed for Impact, Flexibility and Merchandising
Myriad gives you a full inline display with just two lightweight banner stand units. Myriad’s center banner adds graphic area with little additional weight and no extra hardware.
Myriad Banner Stand: Smart design meets perfect form
Myriad offers you more than other banner stands. In addition to giving you lightweight portability, convenient set up and big graphics, you also get the ability to display products and literature.
Integral Merchandising System
Myriad is designed to give banner stand exhibitors more options and flexibility than ever before. Its merchandising capabilities are built into the system so you get a cohesive brand and product presentation.
Easy to Change Graphics
Myriad’s Graphic Exchange System allows you to update or change your graphic to target specific audiences without investing in new hardware.
Inline Arch
Get a full inline display with just two lightweight banner stand units and a Center Banner. Center Banner available in arch or flat top
Inline Flat-Top
3 units fill a 10-foot booth space.
Single Myriad banner
The flexibility of the Myriad system allows you to use the dynamics just as you need per marketing event. Use a single banner at your trade show to compliment your existing properties, or use a combination back wall to fulfill a 10×10 tradeshow space! Literature stands and a n arched top will bring your exhibiting message to potential clients at your next trade show venue.
If you would like to see how Skybay Exhibits can create an exhibit that exceeds your expectations and saves your business valuable marketing dollars, contact us today and we will immediately respond to your specific requests. Skybay has the exhibitor solution you require.
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New Product:Skyline Convey Display Systems
Convey Information Display: Bring your message to the forefront
Convey your message in style with the ConveyTM Information display systems. They’re a perfect complement to trade show exhibits and can be used as stand-alone kiosks in retail applications, in office lobbies or at special events. Choose from concave or convex designs. Options include a literature holder, acrylic page holder, and a digital picture display!
The player is versatile and supports JPG and BMP photo formats, MP3 and WMA audio formats and MPEG1 video format. The player supports the use of SD/MMC/ XD/CF/Memory cards, and USB Memory Slot. Make this new Skyline Exhibit part of your successful marketing arsenal!
Sturdy, Lightweight Design
Convey assembles with ease and, even though it has a small footprint, is very sturdy. A single unit weighs just 20 lbs. (9 kg). The lightweight design makes it quick and easy to your messaging exactly where you need it without delay.
Branded Profile Graphics
Creating a unique graphic shape for your trade show exhibit branding is one of the great features Convey displays can deliver! Create the profile cut graphic that fits your branding style and easily attach it with the sturdy magnets. These colorful graphics panels are UV printed and mounted onto sturdy Sintra boards for a long lasting and durable finish.
If you would like to see how Skybay Exhibits can create an exhibit that exceeds your expectations and saves your business valuable marketing dollars, contact us today and we will immediately respond to your specific requests. Skybay has the exhibitor solution you require.
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Skyline: New Backlit Mirage Display Systems!
Mirage – The world’s Best pop-up Backlit for Impact
Break through the clutter with illuminated graphics! Mirage, the most durable pop-up in the industry, can now be backlit to attract even more attention. Choose to light up the entire display with end-caps or choose just the panels or end-caps you want illuminated! This new Mirage can accommodate the combination of your choosing.
Powerful LED Lighting
Skyline LED lighting is intense, energy efficient and lasts longer than other lighting.
Works With All Mirage Frames
Already have a Mirage? Use your existing frame and simply add backlighting when it’s time to update your graphics!
Ride-Along Shipping Bag
Protects backlighting components and simply attaches to Mirage cases for easy transport.
Break through the clutter with illuminated graphics!
Mirage, the most durable pop-up in the industry, can now be backlit to attract even more attention. Go beyond the ordinary. Utilize the power of illumination by renting a backlit Mirage display.
Rental Panels in Select Colors
Lower your costs by purchasing only the custom graphics you need, then complement them with backlit rental panels – available in a variety of colors to fit your brand.
If you would like to see how Skybay Exhibits can create an exhibit that exceeds your expectations and saves your business valuable marketing dollars, contact us today and we will immediately respond to your specific requests. Skybay has the exhibitor solution you require.
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DesignView Short Throw Projection System
Introducing the Skyline Exhibits and Display DesignViewTM exhibiting system. Winner of the 2009 Exhibitor Magazine Buyers Choice Award, which recognizes Skyline’s industry leading innovations that exhibitors’, found the most valuable. The Short Throw DesignViewTM projection system Skyline has developed to give the exhibitor a dynamic, cost effective system that packs small, sets up in minutes and uses no tools! Imagine That!
Branded Graphics, Built in Screen: DesignViewTM
Build your presentation right into your exhibit! With rear or front screen projection, DesignViewTM give you a large, branded graphic with a built-in screen area for seamless, high-impact messaging.
Short Throw Projection
The short throw projection allows for 100? diagonal viewing area with the projector less than 26? inches away- leaving you ample room for client interaction.
Easy, No-Tools Set up
This DiesignViewTM projection screen sets up in less than 2 minutes without tools! Lock-in-place features ensure a stable viewing platform with low profile stability support feet.
Fabric graphics, Integral Screen
Durable Skyline graphics support your brand and have screen areas available in a variety of sizes and positions to fit your needs. Create border graphics that bracket your presentation screen to add that extra touch!
Packs Small
Both the frame and graphic fits into a single soft-sided shipping case with wheels. The projector is enclosed in an additional protective shipping case.
Impact for Rent!
Get impact without investment. DesignViewTM units, complete with projector, are available for rent. You can purchase a custom, branded graphic screen, or for even lower costs, rent a standard black or white screen to suit your rental needs!
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